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Though this amount of transparency from Facebook is hugely acknowledged, it goes on to show the sheer extent of misinformation, fake accounts, and abusive content, the company is now dealing with.

Facebook only recently developed the metrics as a way to measure its progress, and would probably change them over time, said Guy Rosen, its vice president of product management.

Responding to calls for transparency after the Cambridge Analytica data privacy scandal, Facebook yesterday said those closures came on top of blocking millions of attempts to create fake accounts every day.

The content audited included graphic violence, hate speech, adult nudity and sexual activity, spam, terrorist propaganda (IS, al-Qaeda and affiliates) and fake accounts. In the first quarter of 2018, Facebook deleted 837 million spam posts and 583 million fake accounts, largely through its automatic detection technology. For every 10,000 views of content on Facebook, the company said, roughly 8 of them were removed for featuring sex or nudity in the first quarter, up from 7 views at the end of a year ago.

Facebook took action against 2.5 million pieces of content in the first quarter, up 56 per cent over the previous quarter. "Thanks to AI tools we've built, nearly all of the spam was removed before anyone reported it, and most of the fake accounts were removed within minutes of being registered".

The report did not contain quantitative indicators, characterizing the struggle of the social network with fake news. But of the more recent total, only 38 percent was flagged by Facebook before users reported it (an improvement on the 23.6 percent in the prior three months).

"We have a lot of work still to do to prevent abuse".

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Improved technology using artificial intelligence had helped it act on 3.4 million posts containing graphic violence, almost three times more than it had in the last quarter of 2017.

In the majority of cases, Facebook's automated systems actually did a pretty good job of both detecting and flagging content before users could even get the chance to report it.

More than a quarter of the human race accesses the platform, with two billion monthly users.

"We believe that increased transparency tends to lead to increased accountability and responsibility over time, and publishing this information will push us to improve more quickly too", he said.

Facebook, the world's largest social media firm, has never previously released detailed data about the kinds of posts it takes down for violating its rules.

Facebook revealed that the Community Standards Enforcement Report focused on suspicious activities that took place from October 2017 to March 2018.


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