They nailed it, the problem with the taste of Dominos Pizza has always been the quality of roads they're delivered on.
Domino's said it's already helped pave potholes in Burbank, CA; Bartonville, TX; Milford, DE; and Athens, GA.
However, even though Domino's is headquartered in MI and our pockmarked roads undoubtedly jostle Domino's execs on their way to work, the company hasn't paved over one pothole around here - though you can nominate your city to be among the next to have its potholes filled.
"We really want to focus on the spirit of the program - better roads for everyone!" she said in an email.
Domino's is repairing potholes in towns across the United States as part of a publicity campaign to "smooth the ride home" for its delivery drivers.
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If you're constantly dodging potholes, Domino's might be able to help. "We know that feeling is heightened when you're bringing home a carryout order from your local Domino's store".
Fouracre said that around 60 percent to 65 percent of Domino's business is delivery, but nearly all of the rest is carryout, making it a significant part of the business.
Beyond the damage poorly maintained roads can cause to its pies, Domino's clearly has branding in mind - it's adding the company's logo and tagline, "Oh yes we did", to every filled pothole.
They say they're going to fix more, and are allowing people to nominate towns on their website.
Who ultimately gets the money depends on what the ZIP code covers and whether it's a municipality or county doing the road work.