SES was the first company to accept a ride on a used SpaceX rocket, back in March 2017.
SpaceX was hoping to conduct additional tests of the Falcon Heavy rocket with the help of NASA.
The new platform will join SES-8 at 95 degrees East and will replace and augment the services now being provided on SES' NSS-6 satellite.
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SES-12, which is uniquely designed with state-of-the-art wide beams and high throughput beams, will join SES-8 at 95 degrees East to meet the diverse needs of video, fixed data, mobility and government customers across Asia-Pacific and the Middle East. The SES satellite will be one of the company's largest. The satellite's on-board electric propulsion system will maneuver the craft into a circular geostationary orbit around 22,300 miles (35,800 kilometers) over the equator in the next few months.
SpaceX has since upgraded its Falcon 9 rocket, so it did not attempt a recovery effort of the booster this time. "And satellite is one of the (ways) - and sometimes the only way - to connect.to those markets".
SpaceX is also planning to send astronauts to the International Space Station later this year, marking the first time since the U.S. space shuttle programme ended in 2011 that people have blasted to space from USA soil.
SES-12 is the 13th satellite built by Airbus for SES and the third all-electric satellite built by Airbus in orbit.
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