"I noticed there was a blank wall at McDonald's, so I decided to make this fake poster of me and my friend", Maravilla tweeted, along with a photo of the two friends sitting by the poster. "I hope this can open the eyes to not just McDonald's, but other major companies can embrace different ethnicities", Maravilla told CNN.
It shows the lengthy measures Jevh and his friend Christian took to producing the poster.
A media production major, Maravilla said he hoped this would add to the conversation of Asian representation in the media and said he'd love it if the restaurant left the poster up.
Jevh and Christian chose to be themselves - as students - for the picture. And hopefully one day I could see someone like me on the big screen. Then they made their move.
"It fit me perfectly", he said. But when the moment came, they were ready and the poster went up without a hitch.
If you're going to pull a prank, you might as well do it right.
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Maravilla further explained his motive for the prank in his vlog posted on YouTube last August 2: "If you notice, there isn't a lot of Asians represented in the media". "Remember folks, all races deserve recognition and I guess I did my part", Maravilla said.
Mcdonald's was actually thrilled by the men's creativity.
Jevh says he was anxious his parents would be cross but they were so amused they visited the restaurant and posed for photos with it. The world responded: his tweet had more than 900,000 likes and was shared over 237,000 times.
His Youtube video about it has also been watched by thousands.
But getting the poster into the McDonald's and on the wall took some planning and chicanery, which began with a trip to a local thrift store.